McDonald's breakfast menus represent no less than 25% of the fast-food chain sales, a result many competitors envy: that's more than any other in the fast-food industry. Since the company has been going through some growth issues for a while, it's a good time to bring new ideas. Many customers have been urging McDonald's to provide breakfast orders all day long, so why not start here.
A first test has been carried out last April, in 94 restaurants in San Diego and its area, but cautiously: the McMuffin menu (only) was served all day long, with success, encouraging the fast-food giant to repeat the experiment last June in Greenville and Greenwood, Miss. then this month, through more than 130 restaurant in Nashville, Tenn.
The main problem about offering breakfast and burgers alongside is the room they need for grill and preparation. Cooking both at the same time could have an impact on the "fast" part of the food, especially during rush hours. Still, MacDonald's really needs improvement and is said to have asked all franchisees to consider offering the breakfast menu all day long, from this October.
*Photo: McDonald's
News in the same category
The hot news from SanTan Village in Gilbert, Arizona is that the local Dairy Queen store is planning to move to a new location.
The state of Ohio is famous for its excellent range of coffee shops, which range from traditional and rather sedate to the fresh and funky.
The Capriotti's Sandwich franchise is excited to announce a brand new location in the Las Vegas Ballpark. Now the sandwich that's been voted the best in America can be had while watching America's favorite game. Here's what to expect.
The Centers for Disease Control and Prevention (CDC) estimates that 1 in 7 people infected with HIV in the US have no idea they are. Promptness is key when dealing with this virus. In case of any doubt, get a test ASAP.
