McDonald's breakfast menus represent no less than 25% of the fast-food chain sales, a result many competitors envy: that's more than any other in the fast-food industry. Since the company has been going through some growth issues for a while, it's a good time to bring new ideas. Many customers have been urging McDonald's to provide breakfast orders all day long, so why not start here.
A first test has been carried out last April, in 94 restaurants in San Diego and its area, but cautiously: the McMuffin menu (only) was served all day long, with success, encouraging the fast-food giant to repeat the experiment last June in Greenville and Greenwood, Miss. then this month, through more than 130 restaurant in Nashville, Tenn.
The main problem about offering breakfast and burgers alongside is the room they need for grill and preparation. Cooking both at the same time could have an impact on the "fast" part of the food, especially during rush hours. Still, MacDonald's really needs improvement and is said to have asked all franchisees to consider offering the breakfast menu all day long, from this October.
*Photo: McDonald's
News in the same category
Pennsylvania is due to get it's very first Lidl. The German grocery store is due to open this month in the city and will bring its huge range of cut-price groceries along with it.
A few days ago, the FDA approved a genetically modified salmon. The fish won't be labelled as such and it won't reach the market until two years from now.
Concord has a brand new chicken shop in town, with the newly established eatery Fresh Tray having opened on Salvio St. With a simple menu offering made to order burgers, chicken and sides, Fresh Tray offers a fast-casual eatery for the residents to enjoy.
New York City is one of the world’s best destination with stunning features. The houses, arrangement and even the roads in the city and those that lead into the city all add fragrance to the city outlook.
